Brighton Park and Archer Heights SSA #39
Brand Identity and Ad Campaign
Project Overview
Company: Special Service Area #39 (SSA #39)
Industry: Neighborhood Organizations
Location: Brighton Park / Archer Heights
Website: www.ssa39.org
Objective: Developed a brand and ad campaign to promote local businesses in the area
Scope: Brand Identity, Ad Campaign, WordPress responsive design and development, Database development for local businesses to be searched.
Client Account
Special Service Area (SSA) #39, which services Brighton Park and Archer Heights, was established in 2007. SSA #39 is one of 53 SSAs in the City of Chicago that provides services outside of what the City would normally provide to its constituents. Their main goal was to create a brand and custom website to represent the neighborhood and highlight the culture of SSA#39.
Our Work
- ✱ Custom WordPress Responsive Design
- ✱ Brand Identity and Ad Campaign
- ✱ Photography
- ✱ Database Development
Sparkfactor first worked with SSA #39 on street pole banners and then was selected to work on the branding and ad campaign. To start on the campaign, we had to learn about the neighborhood: what types of businesses were in the area and about the people that shopped and lived in the area surrounding the SSA. To accomplish this, we visited and interviewed many business owners.