Sparkfactor’s long-time client Gonesh Incense enjoys taking a cheeky approach to their monthly email marketing, letting our designers’ imaginations run wild for monthly promotions and holidays like April Fools, Fourth of July, and Valentine’s Day....
Sparkfactor’s long-time client Gonesh Incense enjoys taking a cheeky approach to their monthly emails, letting our designers’ imaginations run wild for monthly promotions and holidays like April Fools, Fourth of July, and Valentine’s Day....
If you’re new to the concept of inbound marketing or if you’re looking for a down and dirty rundown of its elements, you’ve come to the right place. Inbound marketing is a marketing methodology that encourages the integration of multiple marketing tactics,...
Last night, Tom Brady and the New England Patriots beat Matt Ryan’s Atlanta Falcons in the first overtime Super Bowl game in history. And if that wasn’t enough excitement for one night, marketers also had a field day watching the Super Bowl commercials....
Last night, I watched the Super Bowl along with millions of other sports fans and ad watchers. I tweeted about the ads, took copious notes to be able to write our annual review of the ads, and watched as Tom Brady made a spectacular comeback against Matt Ryan’s...
Websites for cafes and restaurants are some of the most visited sites on the Internet. Whether it’s to find hours, see a menu, or look for the right place for a first date, a restaurant’s website is often the first impression a potential customer will...
Last night’s news featured a pieces on a new internet phishing scam that is very dangerous, even to tech-savvy users. As WGN News reports, hackers will send you a email, possibly making it look like it’s from a contact you regularly communicate with, which...
As Google search becomes more sophisticated, search engine optimization (SEO) follows in its footsteps. The rise of mobile users has led to a golden age for local SEO, but it’s also created a huge need for businesses to optimize for both standard and local search...
Letter Writing Day was last week and full disclosure: I’m the worst pen pal ever. I like the idea of writing to friends and family, and keeping the arts of hand lettering and writing by hand alive, but I’m just the worst at keeping in touch with people. My...
Have you ever wondered what some of the terms mean when looking at your Google Analytics account? In this blog post, we give you some of the most popular Google Analytics vocabulary and their definitions to help you get more from all the reports and data Google has to...
