5 Automated Emails You Should Be Sending
This week is Email Week, so throughout the week we’ll be posting insights about the various aspects of email marketing. Email automation and workflows save companies and businesses time by sending out emails automatically depending on different triggers. It also...The Importance of Email Templates in Marketing
This week is Email Week, so throughout the week we’ll be posting insights about the various aspects of email marketing. Email seems simple: write a few lines of copy, add a link to your website, and send it out. Most email services allow you to design your...Go Mobile // 3 Important Stats for Email and Websites
This week is Email Week, so throughout the week we’ll be posting insights about the various aspects of email marketing. As email becomes more prevalent, especially as mobile device usage increases, it’s important to give your contacts a consistent,...Be Intentional // How Marketing Should Be as Deliberate as a Flag
Have you ever wondered why the Chicago flag looks the way it does? The components of the flag all represent important landmarks or events: the three white stripes signify the North, West, and South sides of the city; the two blue stripes represent Lake...5 Ways to Build a Contact List to Start an Email Campaign
This week is Email Week, so throughout the week we’ll be posting insights about the various aspects of email marketing. Before your company starts an email marketing campaign, you need to have email addresses of contacts to send to. Best practices say that email...Silver Linings Website and Photoshoot // Behind the Spark
Nick Cullen, founder of Silver Linings Clothing, asked Sparkfactor to give his unique clothing vision a place to live on the Internet. We created simple e-commerce site where guests can purchase Silver Linings’ customizable mens dress shirts...
Silver Linings Clothing Photoshoot
Before we could launch the Silver Linings Clothing website, we needed to add images of the available options of customizable dress shirts and interchangeable collars and cuffs. The photoshoot featured high fashion photography from our own David Hanus. The photos are a...