Below are some questions that title companies should ask themselves: Do you have a website? Is your site mobile responsive? Can customers place an online title order? Can you update or add your own content to the site? If your answer was ‘no’ to any or all of the...
This weekend you have a mere 16 hours to tour 200 Chicago architectural jewels.The Chicago Architecture Foundation’s annual Open House is so big that it competes with itself. So this Friday Face-off asks: What building, or two, or five, will you tour this...
October is usually the calm before the storm of the holiday season. Sure, Halloween is at the end of the month, but October is a brief reprieve between the end of summer and Thanksgiving, the start of school and winter holidays. Typically “get organized”...
This weekend at golf’s Ryder Cup, the American team beat the European team for the first time in eight years. Celebration was had by all—veteran Phil Mickelson sprayed champagne on watching spectators—and was a great way to end this season of golf. Today is...
While Black Friday and Cyber Monday are typically focused on businesses with consumer products, B2B companies can also benefit from email marketing during the busiest season of the year. We won’t talk about the importance of mobile responsive email or the kind...
This morning, before heading to work, I opened up the one piece of mail I had from yesterday and it was probably the worst piece of direct marketing I have ever received. I opened the envelope and saw a haphazardly folded piece of computer paper and a big, flat...
I really enjoy tennis. I play it when I can and follow my favorite players through the various tournaments: the Australian Open, the French Open, Wimbledon, the US Open. I grew up watching Pete Sampras battle it out on the court and watching then-newcomer Roger...
While there are many ways to harbor the habit of thinking positively (see this article, or this one, or this one), does positive thinking have an impact on business? Positive thinking, and positive action, can be very useful in business. Positive thinking can...
Incorporating infographics into your regular marketing campaigns can help increase a return of investment and revenue. They are a visual representation of data, which helps people digest the information more readily: 90% of information transmitted to the brain is...
Back-to-school time reminds marketers that the holiday season will be here very soon. Brand recognition is important, especially during the high-buying holiday months. The more familiar consumers are with your name and what you sell or the service you provide, the...
