Now that spring is officially here, spring cleaning is in great effect. Usually this means switching out winter clothes for summer ones, starting landscaping projects, or reorganizing entire households. But it should also mean making sure your website gets a spring cleaning as well.
Dust off Your Goals
The first quarter is nearing an end, so spring is the perfect time to check up on the goals you made at the beginning of the year. Is your website bringing in as many contacts and leads as you predicted? Find ways to make changes to the website or specific web pages that will keep you on track as the year continues.
Make Your Analytics Shine
Now that you know how you stack up against your goals, how can you adjust your website to continue to work towards those goals? Take a look at your Google Analytics to monitor key data. Which web pages buy soma with paypal have high bounce rates—and how can you adjust them to keep more visitors?
Keep track of the keywords that are being search when people visit your website. Are they relevant to your business? Utilize specific keywords when optimizing your web pages so that visitors will find exactly what they’re looking for when they get to your site.
Reorganize Your Content Closet
When cleaning out a closet, it’s usually good advice to get rid of clothes you haven’t worn in the last 6-9 months. Unlike cleaning out a closet, you don’t want to throw away content that can still bring people to your site. Instead, determine previously published content that is still relevant to your audience and leverage it to gain more visitors.
Don’t know where to start when cleaning your website? We can help. Sign up for a free consultation today.