Hello Howard: A Case Study in Neighborhood Marketing // Behind the Spark May 25, 2017 | Behind The Spark, Marketing, Advertising, Behind the Spark, Neighborhood MarketingOriginally published on the Women Belong blog. Even if you’re not from Chicago, you’ve probably heard of the city’s elevated public train line, the El. Howard Street is the last stop on the northern end of the El’s Red Line. The Howard stop is...