Advantages of an Annual Report: Why You Need It

Aug 1, 2019 | advertising, Analytics, Marketing Analytics, Marketing, Business Lessons, Behind The Spark, Business Lessons, Insight, Uncategorized

To spotlight how Sparkfactor can better your business, let’s look at how small organizations broadcast their stories and achievements through annual reports. Many companies often wonder – what is the importance of an annual report? To put it simply: it is the...

Better Branding: How Does Your Logo Look?

Jun 12, 2019 | advertising, Behind The Spark, branding, Business Lessons, Insight, Marketing, Marketing, Advertising, Business Lessons, Identity, Uncategorized

Today, we are often bombarded with brands and their logos. Some are eye-catching, some may feel pervasive, but they are all markers of successful businesses if so many people can recognize them instantly. A true mark of staying power is having a great logo and brand,...

Edgewater’s New Spotlight Member: Sparkfactor

May 14, 2019 | Behind The Spark, Business Lessons, featured, Insight, Local Marketing, Marketing, Direct, Neighborhood Marketing, Photography

We’re incredibly fortunate to be featured in Edgewater Now a few weeks ago! Our owner, George Lowe, answered a few questions for those curious about what our business does and why we love Edgewater! But, as not to lose the opportunity for education, have you thought...

Moving To Mobile: What You Need To Know

Apr 25, 2019 | Analytics, Social Media, Behind The Spark, Insight, Social Media, Advertising, Social Media, Blogging, eCommerce, Technology, Uncategorized

More and more people these days have taken cell phones and other mobile devices as priority over laptop computers. Speaking from personal experience, much of my life as a young person is kept on my phone. It’s where I access my email, read books, and in general get my...

How Your Business Can Create and Maintain Its Reputation

Mar 11, 2019 | Behind The Spark, Business Lessons, Blogging, Identity, Insight

With your business now in the swing of 2019, serving your customers and establishing strong connections, you also need to start thinking toward future encounters. Constructing a reputation may seem like a goal on the horizon first, but it’s incredibly important to...

Sparkfactor is a 5-Star Digital Marketing & Advertising Agency on Clutch

Mar 1, 2019 | Behind The Spark, Insight, Uncategorized

The inspired work that our experts create help clients in all facets, from growth and connection to conversion and sales. Our digital and marketing strategies represent our team’s passion and energy, and we constantly push ourselves to learn more about new ideas...