MailChimp, an email marketing software company, recently released email automation as part of their free service, which is huge news for small businesses, non-for-profits, and ecommerce sites. This addition is a real game changer in the marketing industry because,...
This week is Email Week, so throughout the week we’ll be posting insights about the various aspects of email marketing. Email automation and workflows save companies and businesses time by sending out emails automatically depending on different triggers. It also...
This week is Email Week, so throughout the week we’ll be posting insights about the various aspects of email marketing. Email seems simple: write a few lines of copy, add a link to your website, and send it out. Most email services allow you to design your...
This week is Email Week, so throughout the week we’ll be posting insights about the various aspects of email marketing. As email becomes more prevalent, especially as mobile device usage increases, it’s important to give your contacts a consistent,...
This week is Email Week, so throughout the week we’ll be posting insights about the various aspects of email marketing. Before your company starts an email marketing campaign, you need to have email addresses of contacts to send to. Best practices say that email...
The rise of email has been helpful to marketers across industries and companies of various sizes. It connects brands on a personal level to their consumers and customers, from simple transactional emails—like a receipt—or more complex communications—like timed...
