To spotlight how Sparkfactor can better your business, let’s look at how small organizations broadcast their stories and achievements through annual reports. Many companies often wonder – what is the importance of an annual report? To put it simply: it is the...
If you’re implementing an inbound marketing strategy for the first time in 2016, or if you’ve been running inbound campaigns for years, you’ll want a way to measure your success. One way to do that is to set up realistic goals and monitor them...
New Years is a time to make resolutions, whether they’re personal or professional. Now is the perfect time to reflect on your achievements and struggles from 2014 and to assess your marketing goals for 2015. The best way to set goals is the SMART way: specific,...